I have managed full annual reports and supported in-house teams with feature writing, editing, and proofreading for their annual publications.
Magazine style features for annual report
Client: Murdoch Children’s Research Institute
Located within Melbourne’s Royal Children’s Hospital, Murdoch Children’s Research Institute (MCRI) is Australia’s largest child health research centre.
Brief
Working within a dedicated production team, our brief was to create a magazine-style annual report to showcase how MCRI’s child health research has lifespan impact. As always, stories needed to be easy to read, while maintaining the scientific integrity of the world-class research.
Approach
Assigned several stories to develop from scratch, I researched and wrote a range of feature articles spanning research ethics, genomics, and stem cell research. This involved desktop research, as well as interviews with patient families and researchers.
I also collaborated with the team to amend, edit and proofread all other sections of the report, working through feedback from management and research stakeholders.
Results
The final report was very well-received by all stakeholders, presenting the institute’s research impact in a clear, sensitive, and engaging way.
This work was conducted while working in-house on contract.
Annual report project management
Client: Gateways Support Services
Gateways Support Services is a not-for-profit, NDIS service provider specialising in supporting children and adults with intellectual disability and autism. Gateways operates in Geelong, Warrnambool, Werribee and Footscray.
Brief
Collect and write content to present a concise but comprehensive summary of service delivery during a time of organisational change.
Approach
Working directly with the CEO to identify priority content, I developed a delivery timeline and production schedule to deliver the annual report in time for the AGM.
I then worked with service area team leaders to collect annual data and identify appropriate participant case studies to highlight services and achievements.
Managing a small marketing team, I researched and wrote the content, handling amends, editing, and proofreading. I also managed production, working with external suppliers to finalise design and printing.
Results
The annual report met the brief and the deadlines, with the concise, easy-to-read format well-received by management, donor, and participant stakeholders.