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Case studies: corporate communication

Case studies: corporate communication

Reading Time: 2 minutesCommunicating challenging transitions Client name and details removed due to confidentiality agreement. Brief A national non-profit organisation faced the complex challenge of selling two assets within the same community. The decision to sell...
Case studies: inclusive language audits

Case studies: inclusive language audits

Reading Time: 2 minutesMy clients prioritise accessibility and inclusion. I help them stay up-to-date and consistent with inclusive language audits and customised guides that respect the communities they serve. Inclusive language guidelines keep staff on the same page...
Case studies: SEO copywriting

Case studies: SEO copywriting

Reading Time: 4 minutesCopywriting is about words that inspire action. Brochures, newsletters, billboards, web pages, social posts, and advertising copy are just some of the channels I’ve helped clients with. By mixing in my SEO know-how, words on the page also...
Case studies: video scripts

Case studies: video scripts

Reading Time: 2 minutesVideos are an engaging and memorable way to share stories and summarise messages. I have worked with organisations to tell their brand, service, and client stories through video; shooting small clips myself or planning and scripting larger...
Case studies: public relations

Case studies: public relations

Reading Time: 3 minutesFrom simple media releases to long-term campaigns, I have helped clients share their stories and messages with the audiences that matter most to them. Media campaign for health promotion Client: VicHealth VicHealth is a world-leading health...
Case studies: journalism

Case studies: journalism

Reading Time: 2 minutesI have been a professional writer for more than 25 years, with work published in daily newspapers, magazines, and industry publications. The following represent a few samples of freelance feature writing. Magazine feature articles Client:...